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Performance Cookies

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Targeting Cookies

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Cookie Policy

Last updated: July 15, 2023

Contents
  • Introduction
  • What Are Cookies
  • Types of Cookies We Use
  • Your Choices Regarding Cookies
  • How to Manage Cookies
  • Third-Party Cookies
  • Cookie List
  • Changes to This Cookie Policy
  • Contact Us

1. Introduction

Discover Australia Tourism ("we," "our," or "us") uses cookies and similar technologies on our website, discoveraustralia.com (the "Website"). This Cookie Policy explains how we use cookies, what types of cookies we use, and how you can control them. This policy should be read alongside our Privacy Policy, which explains how we use personal information.

By using our Website, you consent to our use of cookies in accordance with this Cookie Policy. If you do not agree with our use of cookies, you should set your browser settings accordingly or not use our Website.

2. What Are Cookies

Cookies are small text files that are placed on your device when you visit a website. They are widely used to make websites work more efficiently, as well as to provide information to the website owners. Cookies can be "persistent" or "session" cookies.

Persistent cookies remain on your device for a set period of time or until you delete them, while session cookies are deleted as soon as you close your web browser.

In addition to cookies, we may use other similar technologies, such as web beacons (sometimes called "tracking pixels" or "clear gifs"), which are tiny graphics files that contain a unique identifier that enable us to recognize when someone has visited our Website or opened an email we have sent them.

3. Types of Cookies We Use

We use different types of cookies for various purposes. These can be categorized as follows:

3.1 Essential Cookies

These cookies are necessary for the Website to function properly. They enable basic functions like page navigation, secure areas access, and shopping cart functionality. The Website cannot function properly without these cookies, and they can only be disabled by changing your browser preferences.

3.2 Performance Cookies

These cookies collect information about how visitors use our Website, for instance which pages visitors go to most often, and if they get error messages from web pages. These cookies don't collect information that identifies a visitor. All information these cookies collect is aggregated and therefore anonymous. We use these cookies to improve how our Website works.

3.3 Functional Cookies

These cookies allow our Website to remember choices you make (such as your username, language, or the region you are in) and provide enhanced, more personal features. These cookies can also be used to remember changes you have made to text size, fonts, and other parts of web pages that you can customize. The information these cookies collect may be anonymized and they cannot track your browsing activity on other websites.

3.4 Targeting Cookies

These cookies are used to deliver advertisements that are more relevant to you and your interests. They are also used to limit the number of times you see an advertisement as well as help measure the effectiveness of an advertising campaign. They are usually placed by advertising networks with our permission. They remember that you have visited a website and this information is shared with other organizations such as advertisers.

4. Your Choices Regarding Cookies

When you first visit our Website, you will be presented with a cookie banner that allows you to accept all cookies, decline non-essential cookies, or customize your cookie preferences. You can change your cookie preferences at any time by clicking on the "Manage Cookies" link in the footer of our Website.

Please note that if you choose to block certain cookies, some features and functions of our Website may not work properly.

5. How to Manage Cookies

In addition to the cookie management options we provide, you can also manage cookies through your web browser. Most web browsers allow you to control cookies through their settings preferences. To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit aboutcookies.org or allaboutcookies.org.

5.1 Browser Controls

You can set or amend your web browser controls to accept or refuse cookies. If you choose to reject cookies, you may still use our Website, but your access to some functionality and areas of our Website may be restricted. As the means by which you can refuse cookies through your web browser controls vary from browser to browser, you should visit your browser's help menu for more information.

5.2 Opting Out of Specific Cookies

For performance and targeting cookies provided by third parties, you can opt out by visiting the following sites:

  • Google Analytics Opt-out Browser Add-on
  • Your Online Choices (for EU users)
  • Network Advertising Initiative (for US users)
  • Digital Advertising Alliance (for US users)

6. Third-Party Cookies

Our Website may include content and links to third-party websites that may use their own cookies. We do not control these third-party cookies and we suggest you check the cookie policies of these third-party websites for more information.

In addition, we use third-party service providers that may set cookies on our Website on our behalf. These include:

  • Analytics providers (such as Google Analytics)
  • Advertising networks
  • Social media platforms

7. Cookie List

Below is a list of the main cookies we use and what we use them for:

Cookie Name Type Purpose Duration
da_session Essential Maintains user session and authentication status Session
da_cookie_consent Essential Stores your cookie consent preferences 1 year
da_recently_viewed Functional Remembers destinations you have viewed recently 30 days
_ga Performance Used by Google Analytics to distinguish users 2 years
_gid Performance Used by Google Analytics to distinguish users 24 hours
_gat Performance Used by Google Analytics to throttle request rate 1 minute
_fbp Targeting Used by Facebook to deliver advertisements 90 days
ads/ga-audiences Targeting Used by Google AdWords for remarketing Session

8. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in technology, regulation, or our business practices. Any changes will be posted on this page with an updated revision date. If we make significant changes to this policy, we will notify you by email or by a notice on our Website prior to the changes becoming effective.

9. Contact Us

If you have any questions about our use of cookies or this Cookie Policy, please contact us at:

Discover Australia Tourism

42 Circular Quay West, Sydney, NSW 2000, Australia

Email: [email protected]

Phone: +61 2 8123 4567

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Discover Australia Tourism

42 Circular Quay West, Sydney, NSW 2000, Australia

Phone: +61 2 8123 4567

Email: [email protected]

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